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What is MAX in-app bidding, and how do I sign up?

MAX in-app bidding uses an auction-style process for all of your ad inventory. All bidding partners bid simultaneously on your inventory. MAX awards the impression to the highest bidder. As a result, you receive the highest possible value for any given impression.

To get started, sign up for an AppLovin account or sign in to start using MAX.

Watch the following video for more about MAX in-app bidding: