Tracking URL Macros
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Name | Macro | Description |
---|---|---|
Ad ID | {AD_ID} | The internal ID of the ad that served |
Name of Creative | {AD_NAME} | Name of the ad |
Size of Creative | {AD_SIZE} | BANNER , INTER , LEADER , MREC , NATIVE , or PRELOAD |
Type of Creative | {AD_TYPE} | APPOPEN , GRAPHIC , PLAY , REWARD , or VIDEO |
Campaign ID | {CAMPAIGN_ID} | Unique ID of the campaign associated with the ad that served |
Campaign Name | {CAMPAIGN_NAME} | Name of the campaign associated with the ad that served |
Creative Set ID | {CREATIVE_SET_ID} | Unique ID of the creative set associated with the ad that served |
Creative Set Name | {CREATIVE_SET_NAME} | Name of the creative set associated with the ad that served |
Event ID | {EVENT_ID} | Unique ID of the the ad request that resulted in showing this ad. This ID is the same value for clicks and impressions for the same ad response. |